Fostering Veteran Entrepreneurship: The SoldierBiz Program by Enterprise Lab Canada

Enterprise Lab Canada is dedicated to supporting veterans in their transition to business ownership. They developed the SoldierBiz Entrepreneur Program to provide veterans with the skills and resources needed to succeed as entrepreneurs. To bring this vision to life, they partnered with Fierce Media to create a compelling digital presence that would inspire and inform veterans interested in pursuing entrepreneurship.

The Brief: Goals and Challenges

The challenge was to design a comprehensive SoldierBiz Entrepreneur Program guide and website that would clearly communicate the program’s value and support veterans on their entrepreneurial journey. Enterprise Lab Canada needed a platform that combined detailed information with an intuitive user experience, ensuring veterans could easily engage with the program and stay informed about updates.

 

Core Deliverables

  • Website Development
  • Print & Presentation Material
 

The Craft: Strategy and Execution

Fierce Media developed a comprehensive digital strategy for the SoldierBiz Entrepreneur Program. We crafted a detailed program guide that covered every aspect of the course, from curriculum details to instructor bios. The guide was visually engaging, ensuring it was both informative and accessible for veterans. 

We also designed a responsive website on Squarespace that reflected the program’s ethos of empowerment and accessibility. The site provided seamless navigation, allowing veterans to explore the program, register, and stay connected with future updates. Key functionalities, such as easy content management and user registration, were incorporated to ensure long-term sustainability and engagement.

The Leap: Outcomes and Evolution

The collaboration resulted in a dynamic SoldierBiz Entrepreneur Program guide and an easy-to-navigate website that significantly enhanced Enterprise Lab Canada’s digital presence. The program guide became a key resource for veterans, providing them with all the information they needed to embark on their entrepreneurial journey.  

The website enabled veterans to explore the program, register, and engage, helping Enterprise Lab Canada build a stronger connection with its target audience.

Fierce Media’s creative execution has not only empowered veterans but also demonstrated the power of thoughtful digital strategies in making meaningful impacts on people’s lives.

Testimonial

Pleasure working with Aniseh and Neda! They listened well to understand the vision I was going for my projects and delivered. No delays on deliverables and very accommodating when some parts have to be modified. Their rates are fair and reasonable as well. Will work again with them on future projects! 

 

Lorenzo Escobal | Owner

 

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